Google Plans to Use New AI Technology to Automate YouTube Advertising

Google’s effort to quickly add new artificial intelligence models into its core products is making its mark in the advertising space. Google has given the green signal to plans for using generative AI technology, fueled by large language models (LLMs) for automating advertising and ad-supported consumer services. The company has recently unveiled PaLM 2. Certain groups…

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Meta Announces AI-powered Tools And Services to Help Advertisers Build Campaigns

Meta recently unveiled AI-based tools and services to improve ad creation and campaign results. Meta unveiled the AI Sandbox, a “testing playground” for advertisers to use as they try new ad tools powered by generative AI. Meta is exhibiting to investors and advertisers that investing in AI is a profitable move. In Meta’s latest earnings call,…

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Amazon is Focusing on Leveraging AI to Deliver Products Faster to Consumers

Amazon is focusing on leveraging artificial intelligence to increase the speed of delivering stuff to consumers by minimizing the distance between its products and customers. Stefano Perego, vice president of customer fulfilment and global ops services for North America and Europe at Amazon, briefed how Amazon is using AI in logistics. Perego said, “One area is…

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