Demand Forecasting that Continuously Improves and Adapts to your Business
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The path to experience driven commerce
There is no more business as usual. The world’s biggest taxi company owns exactly zero taxis. The largest hotelier owns zero rooms in zero hotels. The hottest name in designer fashion sells no clothing. Some of today’s fastest growing companies are taking on mature markets by simply changing the way people shop. Uber, Airbnb, Rent…
7 Steps to Developing an Agile Marketing Team
We live in a digital age where communication is fast, and innovation even faster. Companies operate with no preconceptions or rigidity about how they’re going to operate. They’re able to adapt to market trends because they maintain a steady focus on customer engagement and feedback. Their responsiveness lets them ensure satisfaction and deliver value at…
Reimagine Marketing Collaboration: Remove Barriers To Better Output
For many CMOs and other marketing leaders, 2020 may have had you saying, “Can we hit the reset button?” COVID-19 thrust the world into an altered state where sheltering in place, remote working, virtual events, and adopting modern technology all became the new normal. Simultaneously, consumer buying habits needed to change to adhere to the…